The Risk-Driven Business Model: Four Questions that will Define your Company
"Innovation isn't always about new products or services. In fact, many new ideas are realized--and then brought to market--thanks to a disruptive business model that challenges the conventional operating logic of an industry. In The Risk-Driven Business Model, Karan Girotra and Serguei Net...
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Autore principale: | Girotra, Karan |
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Altri autori: | Netessine, Serguei |
Natura: | Libro |
Lingua: | inglese |
Pubblicazione: |
Boston, Massachesutts
Harvard Business Review Press
2014
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