Strategy Maps: Converting Intangible Assets into Tangible Outcomes

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More than a decade ago, Robert S. Kaplan and David P. Norton introduced the Balanced Scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization,...

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Библиографические подробности
Главный автор:	Kaplan, Robert S.
Другие авторы:	Norton, David P.
Формат:	‌
Язык:	английский
Опубликовано:	Boston, Massachesutts Harvard Business Review Press 2004
Предметы:	Human Capital Intangible Property - Management
Метки:	Добавить метку Нет меток, Требуется 1-ая метка записи!

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