Kim, W. C., & Mauborgne, R. (2015). Blue Ocean Strategy: How to Create Uncontested Market Space and make the Competition Irrelevant. Harvard Business Review Press.
Citazione stile Chigago Style (17a edizione)Kim, W. Chan, e Renée Mauborgne. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Boston, Massachesutts: Harvard Business Review Press, 2015.
Citatione MLA (9a ed.)Kim, W. Chan, e Renée Mauborgne. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business Review Press, 2015.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.