Kim, W. C., & Mauborgne, R. (2015). Blue Ocean Strategy: How to Create Uncontested Market Space and make the Competition Irrelevant. Harvard Business Review Press.
Цитирование в стиле Чикаго (17-е изд.)Kim, W. Chan, и Renée Mauborgne. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Boston, Massachesutts: Harvard Business Review Press, 2015.
Цитирование MLA (9-е изд.)Kim, W. Chan, и Renée Mauborgne. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business Review Press, 2015.
Предупреждение: эти цитированмия не могут быть всегда правильны на 100%.