Kim, W. C., & Mauborgne, R. (2015). Blue Ocean Strategy: How to Create Uncontested Market Space and make the Competition Irrelevant. Harvard Business Review Press.
芝加哥风格引文Kim, W. Chan, 与 Renée Mauborgne. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Boston, Massachesutts: Harvard Business Review Press, 2015.
MLA引文Kim, W. Chan, 与 Renée Mauborgne. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business Review Press, 2015.
警告：这些引文格式不一定是100％准确.