Blue Ocean Strategy: How to Create Uncontested Market Space and make the Competition Irrelevant

"Presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans."

Furkejuvvon:
Bibliográfalaš dieđut
Váldodahkki: Kim, W. Chan
Eará dahkkit: Mauborgne, Renée
Materiálatiipa: Girji
Giella:eaŋgalasgiella
Almmustuhtton: Boston, Massachesutts Harvard Business Review Press 2015
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Govvádus
Čoahkkáigeassu:"Presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans."
Olgguldas hápmi:xxviii, 287 p.
ISBN:9781625274496