Blue Ocean Strategy: How to Create Uncontested Market Space and make the Competition Irrelevant
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Blue Ocean Strategy: How to Create Uncontested Market Space and make the Competition Irrelevant

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"Presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans."

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Xehetasun bibliografikoak
Egile nagusia: Kim, W. Chan
Beste egile batzuk: Mauborgne, Renée
Formatua: Liburua
Hizkuntza:ingelesa
Argitaratua: Boston, Massachesutts Harvard Business Review Press 2015
Gaiak:
Market Segmentation
Etiketak: Etiketa erantsi
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Blue Ocean Strategy: How to Create Uncontested Market Space and make the Competition Irrelevant

Blue Ocean Strategy: How to Create Uncontested Market Space and make the Competition Irrelevant nork Kim, W. Chan

Argitaratua 2005
Liburua
Gogokoenen artean sartu
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Search Result 2
BLUE OCEAN STRATEGY ; HOW TO CREATE UNCONTESTED MARKET SPACE AND MAKE THE COMPETITION IRRELEVANT

BLUE OCEAN STRATEGY ; HOW TO CREATE UNCONTESTED MARKET SPACE AND MAKE THE COMPETITION IRRELEVANT nork KIM W CHAN

Argitaratua 2005
Liburua
Gogokoenen artean sartu
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Blue Ocean Strategy : how to create uncontested market space and make the competition irrelevant

Blue Ocean Strategy : how to create uncontested market space and make the competition irrelevant nork Kim Chan W.

Argitaratua 2005
Liburua
Gogokoenen artean sartu
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