Beyond the Core: Expand Your Market without Abandoning Your Roots

Annotation Zook explores creating new product lines or new channels of distribution as he outlines a new expansion strategy. Annotation All companies must grow to survive-but only one in five growth strategies succeeds. InProfit from the Core, strategy expert Chris Zook revealed how to grow profit...

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Библиографические подробности
Главный автор:	Zook, Chris
Формат:	‌
Язык:	английский
Опубликовано:	Boston, Massachesutts Harvard Business Review Press 2004
Предметы:	Strategic Planning Corporate Profits Corporations - Growth Industrial Management
Метки:	Добавить метку Нет меток, Требуется 1-ая метка записи!

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