Essentials of Marketing

Building on the outstanding success of Baines, Fill and Page's bestselling textbook, 'Essentials of Marketing' has arrived. This is the must have textbook for students looking to excel in their studies and careers.

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Bibliografische gegevens
Hoofdauteur: Baines, Paul
Andere auteurs: Fill, Chris, Page, Kelly
Formaat: Boek
Taal:Engels
Gepubliceerd in: New Delhi Oxford University Press 2016
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