Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Εμφάνιση άλλων εκδόσεων (15)

Αποθηκεύτηκε σε:

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Keller, Kevin Lane
Άλλοι συγγραφείς:	Parameswaram, Ambi M. G., Jacob, Isaac
Μορφή:	Βιβλίο
Γλώσσα:	Αγγλικά
Έκδοση:	New Delhi Pearson Education India Pvt. Ltd. 2017
Έκδοση:	4th ed.
Θέματα:	Brand Name Products - Management Product Management
Ετικέτες:	Προσθήκη ετικέτας Δεν υπάρχουν, Καταχωρήστε ετικέτα πρώτοι!

Παρόμοια τεκμήρια

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
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Έκδοση: (2020)

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Έκδοση: (2015)

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