Lilien, G. L., & Rangaswamy, A. B. (2017). Principles of Marketing Engineering and Analytics (3rd.). Decisionpro Inc.
Chicago Style (17. basım) AtıfLilien, Gary L., ve Arvind Bruyn Rangaswamy. Principles of Marketing Engineering and Analytics. 3rd. USA: Decisionpro Inc, 2017.
MLA (9th ed.) AtıfLilien, Gary L., ve Arvind Bruyn Rangaswamy. Principles of Marketing Engineering and Analytics. 3rd. Decisionpro Inc, 2017.
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