Principles of Marketing Engineering and Analytics

Afficher d'autres versions (1)

Enregistré dans:

Détails bibliographiques
Auteur principal:	Lilien, Gary L.
Autres auteurs:	Rangaswamy, Arvind Bruyn, Arnaud De
Format:	Livre
Langue:	anglais
Publié:	USA Decisionpro Inc 2017
Édition:	3rd
Sujets:	Marketing Data processing > Marketing Decision making Mathematical models
Tags:	Ajouter un tag Pas de tags, Soyez le premier à ajouter un tag!

Documents similaires

PRINCIPLES OF MARKETING ENGINEERING
par: LILIEN GARY L
Publié: (2013)

Predictive Analytics For Dummies
par: Bari, Anasse
Publié: (2017)

Predictive Analytics For Dummies
par: Bari, Anasse
Publié: (2017)

Predictive Analytics For Dummies
par: Bari, Anasse
Publié: (2017)

MARKETING DECISION MAKING
par: LILIEN GARY L
Publié: (1983)

MARKETING DECISION MAKING : A MODEL-BUILDING APPROACH
par: LILIEN GARY L
Publié: (1983)

Quantitative techniques for decision making
par: Sharma, Anand
Publié: (2014)

Keeping Up with the Quants: Your Guide to Understanding and Using Analytics
par: Davenport, Thomas H.
Publié: (2013)

Marketing Research
par: Venugopal, Pingali
Publié: (2014)

Analytics at Work
par: Davenport T. H.
Publié: (2010)

Marketing Models
par: Lilien, Gary L; Kotler, Philip; Moorthy, Sridhar K
Publié: (2011)

Marketing Models
par: Lilien, Gary L; Kotler, Philip; Moorthy, Sridhar K
Publié: (2011)

Marketing Models
par: Lilien, Gary L; Kotler, Philip; Moorthy, Sridhar K
Publié: (2011)

Quantitative Techniques in Management
par: Vohra, N. D.
Publié: (2017)

It Takes a CEO
par: Hindery, Leo
Publié: (2005)

Marketing Analytics
par: Sorger, Stephan
Publié: (2013)

Genie's Wisdom : a Fable of how a CEO learned to be a marketing genius
par: Trout, Jack
Publié: (2003)

Quantitative Techniques: For Managerial Decisions Vol.1
par: Jhamb, L C
Publié: (2009)

Quantitative Techniques For Managerial Decisions Vol.2
par: Jhamb, L C
Publié: (2012)

Marketing Data Science
par: Miller, Thomas W
Publié: (2019)

Marketing Data Science
par: Miller, Thomas W
Publié: (2019)

Quantitative Techniques for Decision Making
par: Gupta, M.P; Khanna, R.B
Publié: (2004)

Quantitative Techniques in Management
par: Vohra, N. D.
Publié: (2015)

Quantitative Techniques in Management
par: Vohra, N. D.
Publié: (2022)

Quantitative Techniques in Management
par: Vohra, N. D.
Publié: (2022)

Quantitative Techniques in Management
par: Vohra, N. D.
Publié: (2022)

Principles of Marketing Engineering and Analytics
par: Lilien Gary L.& Rangaswamy Arvind
Publié: (2017)

Analytics: The Agile Way
par: Simon, Phil
Publié: (2018)

Marketing Metrics
par: Farris, Paul W.; Bendle, Neil T.; Pfeifer, Philip E.; Reibst
Publié: (2010)

Getting started with business analytics
par: Hardoon, David Roi; Shmueli, Galit
Publié: (2013)

Market design
par: Bichler, Martin
Publié: (2018)

Big Data Fundamentals Concepts Drivers & Techniques
par: Erl, Thomas
Publié: (2016)

Principles of Marketing Engineering
par: Lilien, Gary L.
Publié: (2013)

Predictive Analytics for Dummies
par: Bari, Anasse
Publié: (2017)

Statistical Modeling for Management
par: Hutcheson, Graeme D
Publié: (2008)

Principles of Management
par: Kale, N. G.
Publié: (2016)

Principles of Management
par: Durai, Pravin
Publié: (2015)

HARVARD BUSINESS REVIEW :ON DECISION MAKING
par: HBR
Publié: (2001)

Positioning
par: Ries, Al
Publié: (2001)

Analytics at Work
par: Davenport, Thomas H.
Publié: (2010)