Marketing

The seventh edition of Marketing builds on the basic theme marketing adds value reflected in all previous editions. The text continues to focus on explaining the concepts in a simple manner while providing easy to follow examples The book offers exhaustive coverage on the subject area while interspe...

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Bibliographic Details
Main Author: Grewal,Dhruv
Other Authors: Levy ,Michael
Format: Book
Language:English
Published: Chennai McGraw Hill 2021
Edition:7th ed.
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NMIMS Hyderabad -

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Call Number: 658 GRE
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