Strategic Brand Management: Building, Measuring and Managing Brand Equity
Add first rating

Strategic Brand Management: Building, Measuring and Managing Brand Equity

Show other versions (14)
Saved in:
Bibliographic Details
Main Author: Keller, Kevin Lane
Other Authors: Parameswaran, Ambi M. G., Jacob, Isaac
Format: Book
Language:English
Published: New Delhi Pearson Education India Pvt. Ltd. 2015
Edition:4th ed.
Subjects:
Brand Management
Tags: Add Tag
No Tags, Be the first to tag this record!

NMIMS Hyderabad -

Holdings details from NMIMS Hyderabad -
Call Number: 658.827 KEL
658.827 KEL
Copy Available Place a Hold
Copy Available Place a Hold
Copy Available Place a Hold
Copy Checked out – Due: 30-04-2022 Recall This
Copy Available Place a Hold

Similar Items