Strategic Brand Management: Building, Measuring and Managing Brand Equity
保存先:
| 第一著者: | Keller, Kevin Lane |
|---|---|
| その他の著者: | Parameswaran, Ambi M. G., Jacob, Isaac |
| フォーマット: | 図書 |
| 言語: | 英語 |
| 出版事項: |
New Delhi
Pearson Education India Pvt. Ltd.
2015
|
| 版: | 4th ed. |
| 主題: | |
| タグ: |
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