Cita APA (7a ed.)

Cateora, P. R. G. (2010). International Marketing. Harvard Business Review.

Cita Chicago Style (17a ed.)

Cateora, Philip R; Graham. International Marketing. Boston: Harvard Business Review, 2010.

Cita MLA (9a ed.)

Cateora, Philip R; Graham. International Marketing. Harvard Business Review, 2010.