Database Marketing: Analyzing and Managing Customers

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Xehetasun bibliografikoak
Egile nagusia:	Blattberg Robert C
Formatua:	Liburua
Argitaratua:	Springer New York 2010
Gaiak:	Marketing , Kim Byung do
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Antzeko izenburuak

Learning by Doing
nork: Aldrich, Clark
Argitaratua: (2005)

Do You Want to Keep Your Customers Forever?
nork: Joseph, Pine II; Don, Peppers B; Rogers, Martha
Argitaratua: (2009)

Doing What is Right the Crisil Story
nork: Gorur, Hemanth; Chowdhury, Sumit
Argitaratua: (2012)

Database marketing
nork: Shaw, Robert
Argitaratua: (1989)

Unusual People Do Things Differently
nork: Prasad, T.G.C
Argitaratua: (2011)

DO IT YOUR SELF CONSERVATION GUIDE
nork: READERS DIGEST
Argitaratua: (2010)

Frugal Innovation
nork: Radjou, Navi; Prabhu, Jaideep
Argitaratua: (2015)

Five Point Someone
nork: What not to do at IIT
Argitaratua: (2004)

Built from scratch
nork: Marcus, Bernie
Argitaratua: (1999)

Doing Data Science
nork: Schutt, Rachel ; ONeil, Cathy
Argitaratua: (2013)

Doing Data science
nork: Schutt, Rachel; O'Neil, Cathy
Argitaratua: (2014)

Principles of Direct and Database Marketing
nork: Tapp Alan
Argitaratua: (2012)

Principles of direct and database marketing
nork: Tapp, Alan
Argitaratua: (2005)

DATABASE MANAGEMENT THROUGH DBASE
nork: BARBER MARYANN M; GRAUER ROBERT T
Argitaratua: (1989)

Marketing Management: Customer Oriented Approach
nork: Clow Kenneth E
Argitaratua: (2010)

Marketing Database Analytics
nork: Banasiewicz, Andrew
Argitaratua: (2013)

Marketing, sales and customer service
nork: Russell-Jones, Neil
Argitaratua: (2009)

CUSTOMER EQUITY: BUILDING AND MANAGING?.AS VALUABLE ASSETS
nork: BLATTBERG R C
Argitaratua: (2001)

CUSTOMER EQUIT: BUILDING AND MANAGING RELATIONSHIP?. ASSETS
nork: BLATTBERG R C
Argitaratua: (2001)

Handbook of Researchon Customer Equity in Marketing
nork: Kumar V
Argitaratua: (2015)

Principles of Direct and Database Marketing A Digital Marketing
nork: Tapp Alan
Argitaratua: (2012)

Analyzing Sales Promotion
nork: Totten John C
Argitaratua: (1995)

Corporate Lifecycles: How and Why Corporations Grow and die and What to do about it.
Argitaratua: (1988)

Service management and marketing : customer management in service competition
nork: Gronroos, C
Argitaratua: (2007)

Customer-driven services management
nork: Balachandran, S.
Argitaratua: (1999)

Customer Centricity
nork: Fader Peter
Argitaratua: (2012)

Strategic Database Marketing Hughes, Arthur
nork: Middleton
Argitaratua: (2012)

MANAGING CUSTOMER VALUE:CREATING QUALITY & SERVICE THAT CUSTOMER CAN SEE
nork: GALE BRADLEY T
Argitaratua: (1994)

Principles of Direct and Database Marketing: A Digital Orientation
nork: Tapp, Alan
Argitaratua: (2012)

Analyzing categorical data
nork: Simonoff, J.
Argitaratua: (2010)

ANALYZING MULTIVARIATE DATA
nork: LATTIN JAMES M
Argitaratua: (2003)

ANALYZING QUALITATIVE DATA
nork: GIBBS GRAHAM
Argitaratua: (2007)

ANALYZING QUALITATIVE DATA
nork: GIBBS GRAHAM
Argitaratua: (2007)

Analyzing Qualitative Data
nork: Bryman Alan
Argitaratua: (2001)

Analyzing Multivariate Data
nork: Lattin,James
Argitaratua: (2003)

Analyzing Multivariate Data
nork: Latttin, James

Analyzing Multivariate Data
nork: Lattin, James M

Guide to analyzing companies
nork: Vause, B
Argitaratua: (2004)

Guide to analyzing companies
nork: Vause, B
Argitaratua: (2001)

Analyzing performance problems
nork: Mager , R
Argitaratua: (2004)