Ownership Quotient:Putting the Service Profit Chain to work....Advantage

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Bibliographic Details
Main Author:	Heskett James L
Format:	Book
Published:	Boston Harvard Bus. School Press 2008
Subjects:	word of mouth Advertising
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NMIMS SBM -

Holdings details from NMIMS SBM -
Call Number:	659.1/Hes
Copy	Available Place a Hold