MARKETING MANAGEMENT:ANALYSIS,PLANNING & CONTROL

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Bibliographic Details
Main Author:	KOTLER PHILIP
Format:	Book
Published:	NEW JERSEY,USA PRENTICE -HALL INTERNATIONAL, INC. 1982
Edition:	4TH
Subjects:	MARKET MANAGEMENT,PLANNING
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NMIMS SBM -

Holdings details from NMIMS SBM -
Call Number:	658.83
Copy	Available Place a Hold