From Brand Vision to Brand Evaluation

Furkejuvvon:

Bibliográfalaš dieđut
Váldodahkki:	Chernatony, Leslie de
Materiálatiipa:	Girji
Almmustuhtton:	New Delhi Elsevier 2006
Fáttát:	Brand name products,Trademarks,Product management
Fáddágilkorat:	Lasit fáddágilkoriid Eai fáddágilkorat, Lasit vuosttaš fáddágilkora!

Geahča maid

Brand immortality
Dahkki: Pringle, Hamish
Almmustuhtton: (2009)

Designing Brand Identity
Dahkki: Wheeler, Alina
Almmustuhtton: (2009)

Designing Brand Identity
Dahkki: Wheeler, Alina
Almmustuhtton: (2009)

United We Brand
Dahkki: Moser Mike
Almmustuhtton: (2003)

Marketing Management
Dahkki: Saxena, Rajan
Almmustuhtton: (2006)

Multichannel Marketing
Dahkki: Arikan, Akin
Almmustuhtton: (2008)

Brand Breakout
Dahkki: Kumar, Nirmalya
Almmustuhtton: (2013)

Designing world class BRANDS (Audio Book)
Dahkki: Naware, Ravi
Almmustuhtton: (2004)

Living Brands
Dahkki: Nadeau, Raymond A.
Almmustuhtton: (2007)

Origin of Brands
Dahkki: Ries Al
Almmustuhtton: (2004)

Advanced Brand Management
Dahkki: Temporal, Paul
Almmustuhtton: (2010)

Building Strong Brands
Dahkki: Aaker, David A
Almmustuhtton: (1996)

Building Strong Brands
Almmustuhtton: (1996)

Best of Branding \: Best Practices in Corporate Branding
Dahkki: Gregory James R.
Almmustuhtton: (2004)

Brand Bubble: Looming Crisis in Brand Value
Dahkki: Gerzema John
Almmustuhtton: (2008)

The New Strategic Brand Management
Dahkki: Kapferer, Jean Noel
Almmustuhtton: (2009)

The New Strategic Brand Management
Dahkki: Kapferer, Jean Noel
Almmustuhtton: (2009)

Brands and Branding
Dahkki: Brown, Stephen
Almmustuhtton: (2016)

Brand Called You
Dahkki: Montoya Peter
Almmustuhtton: (2003)

Building Strong Brands
Dahkki: Aaker David A
Almmustuhtton: (1996)

The International Brand Valuation Manual
Dahkki: Salinas, Gabriela
Almmustuhtton: (2009)

Building Brand Value : five steps to building powerful brands
Dahkki: Parameswaran M.G
Almmustuhtton: (2006)

Branding in a Competitive Marketplace
Dahkki: Baisya, Rajat K.
Almmustuhtton: (2013)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Dahkki: Keller, Kevin Lane
Almmustuhtton: (2017)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Dahkki: Keller, Kevin Lane
Almmustuhtton: (2020)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Dahkki: Keller, Kevin Lane
Almmustuhtton: (2020)

Strategic Brand Management
Dahkki: Keller, Kevin Lane; Parameswaran, M.G.; Jacob, Isaac
Almmustuhtton: (2008)

Best Practice Cases in Branding: Lessons from the World's Strongest Brands
Dahkki: Keller, Kevin Lane
Almmustuhtton: (2009)

Living Brand: How to Transform Every Member of Your Organization into a Brand Champion
Dahkki: Ind Nicholas
Almmustuhtton: (2004)

Creating Passion Brands
Dahkki: Edwards, Helen
Almmustuhtton: (2006)

Building strong brands
Dahkki: Aaker, David A.
Almmustuhtton: (2010)

The New Strategic Brand Management
Dahkki: Kapferer, Jean Noel
Almmustuhtton: (2012)

Designing Brand Identity : an essential guide for the entire branding team
Dahkki: Wheeler, Alina
Almmustuhtton: (2018)

Building Successful BRANDS in the 21st Century (Audio Book)
Dahkki: Muthuraman, B
Almmustuhtton: (2004)

Brands as Engines for Profit
Dahkki: Jones, John Philip
Almmustuhtton: (2012)

Creating Powerful Brands
Dahkki: De Chernatony, Leslie
Almmustuhtton: (2012)

How Brands Become ICONS
Dahkki: Holt, Douglas B
Almmustuhtton: (2004)

How Brands Become ICONS
Dahkki: Holt, Douglas B
Almmustuhtton: (2004)

Brands and Trademarks: Are you a Bully?.
Almmustuhtton: (2019)

Brand sense : build powerful brands through touch, taste, smell, sight, and sound
Dahkki: Lindstrom, Martin
Almmustuhtton: (2005)