Tata : the evolution of a corporate brand

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Bibliographic Details
Main Author:	Witzel, Morgen
Format:	Book
Language:	English
Published:	Gurgaon Portfolio 2010
Subjects:	Branding (Marketing)
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NMIMS Bengaluru -

Holdings details from NMIMS Bengaluru -
Call Number:	659.2 WIT
Copy	Available Place a Hold