Predictive Analytics for Marketers

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Bibliographic Details
Main Author:	Leventhal, Barry
Format:	Unknown
Language:	English
Published:	London Kogan Page 2018
Subjects:	Marketing research; Consumer behaviour; Data mining
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NMIMS Bengaluru -

Holdings details from NMIMS Bengaluru -
Call Number:	658.8302 LEV
Copy	Available Place a Hold Notes: Includes bibliography and index