Predictive Analytics for Marketers

Saved in:

Bibliographic Details
Main Author:	Leventhal, Barry
Format:	Unknown
Language:	English
Published:	London Kogan Page 2018
Subjects:	Marketing research; Consumer behaviour; Data mining
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000 a2200000 4500
003	OSt
005	20240510123401.0
008	240510b \|\|\|\|\|\|\|\| \|\|\|\| 00\| 0 eng d
020		\|a 9780749479930
040		\|c ddc
100		\|a Leventhal, Barry \|9 66032
245		\|a Predictive Analytics for Marketers
260		\|b Kogan Page \|c 2018 \|a London
300		\|a xvii+251p, 23cm
610		\|b Marketing research; Consumer behaviour; Data mining \|9 66033
942		\|2 ddc \|c TB
999		\|c 339445 \|d 339445
952		\|0 0 \|1 0 \|2 ddc \|4 0 \|6 658_830200000000000_LEV \|7 0 \|9 407044 \|a 50008177 \|b 50008177 \|d 2018-12-14 \|e 81 \|g 1377.55 \|l 0 \|o 658.8302 LEV \|p M3176 \|r 2024-05-11 \|v 1887.06 \|w 2018-12-14 \|y TB \|z Includes bibliography and index