Marketing as strategy : understanding the CEO's agenda for driving growth and innovation
Furkejuvvon:
| Váldodahkki: | |
|---|---|
| Materiálatiipa: | Dovdameahttun |
| Almmustuhtton: |
Harvard Business School Press
2004
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| Preanttus: | 1st |
| Fáddágilkorat: |
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Marketing as Strategy: Understanding the CEO's Agenda for Driving Growth and Innovation
Almmustuhtton 2004
Girji