Strategic brand management : building, measuring, and managing brand equity

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Podrobná bibliografie
Hlavní autor:	Keller, Kevin Lane
Médium:	Neznámo
Jazyk:	angličtina
Vydáno:	Noida Pearson 2015
Vydání:	4th
Témata:	Brand Management
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo vytvoří štítek k tomuto záznamu!

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