Value-Based Marketing for Bottom-Line Success : 5 steps to creating customer val

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Detalles Bibliográficos
Autor Principal:	DeBonis, J. Nicholas
Outros autores:	Balinski, Eric W.
Formato:	Libro
Idioma:	inglés
Publicado:	New Dehli Tata McGraw Hill Publishin Com. Ltd 2002
Subjects:	Marketing > Management
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MARC


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