Cita APA (7a ed.)

Woodcock Neil & Stone Merlin. (2003). Customer Management Scorecard: Managing CRM for profit. Kogan Page Publisher.

Cita Chicago Style (17a ed.)

Woodcock Neil y Stone Merlin. Customer Management Scorecard: Managing CRM for Profit. London: Kogan Page Publisher, 2003.

Cita MLA (9a ed.)

Woodcock Neil y Stone Merlin. Customer Management Scorecard: Managing CRM for Profit. Kogan Page Publisher, 2003.