New Strategic Brand Management : Advanced insights & strategic thinking

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awdur:	Kapferer J N
Fformat:	Anhysbys
Iaith:	Saesneg
Cyhoeddwyd:	New Delhi Kogan Page 2015
Rhifyn:	5th
Pynciau:	Brand Name Products > Management
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

Eitemau Tebyg

The New Strategic Brand Management
gan: Kapferer, Jean Noel
Cyhoeddwyd: (2009)

The New Strategic Brand Management
gan: Kapferer, Jean Noel
Cyhoeddwyd: (2009)

The New Strategic Brand Management
gan: Kapferer, Jean Noel
Cyhoeddwyd: (2012)

Strategic Brand Management
gan: Keller, Kevin Lane; Parameswaran, M.G.; Jacob, Isaac
Cyhoeddwyd: (2008)

Advanced Brand Management
gan: Temporal, Paul
Cyhoeddwyd: (2010)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2017)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2020)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2020)

Brand immortality
gan: Pringle, Hamish
Cyhoeddwyd: (2009)

United We Brand
gan: Moser Mike
Cyhoeddwyd: (2003)

Designing world class BRANDS (Audio Book)
gan: Naware, Ravi
Cyhoeddwyd: (2004)

Brand Breakout
gan: Kumar, Nirmalya
Cyhoeddwyd: (2013)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2017)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2012)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2013)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2020)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
gan: Keller, Kevin Lane
Cyhoeddwyd: (2020)

Building Strong Brands
gan: Aaker, David A
Cyhoeddwyd: (1996)

Building Strong Brands
Cyhoeddwyd: (1996)

The International Brand Valuation Manual
gan: Salinas, Gabriela
Cyhoeddwyd: (2009)

Origin of Brands
gan: Ries Al
Cyhoeddwyd: (2004)

Living Brands
gan: Nadeau, Raymond A.
Cyhoeddwyd: (2007)

Strategic Brand Management
gan: Kapferer, Jean- Noel
Cyhoeddwyd: (2000)

Strategic Brand Management
gan: Kapferer, Jean-Noel
Cyhoeddwyd: (1997)

Strategic Brand Management
gan: Kapferer, Jean- Noel
Cyhoeddwyd: (2000)

Branding in a Competitive Marketplace
gan: Baisya, Rajat K.
Cyhoeddwyd: (2013)

Best of Branding \: Best Practices in Corporate Branding
gan: Gregory James R.
Cyhoeddwyd: (2004)

Brand Bubble: Looming Crisis in Brand Value
gan: Gerzema John
Cyhoeddwyd: (2008)

Brand Called You
gan: Montoya Peter
Cyhoeddwyd: (2003)

Building Strong Brands
gan: Aaker David A
Cyhoeddwyd: (1996)

Building Brand Value : five steps to building powerful brands
gan: Parameswaran M.G
Cyhoeddwyd: (2006)

Creating Passion Brands
gan: Edwards, Helen
Cyhoeddwyd: (2006)

Building Successful BRANDS in the 21st Century (Audio Book)
gan: Muthuraman, B
Cyhoeddwyd: (2004)

Living Brand: How to Transform Every Member of Your Organization into a Brand Champion
gan: Ind Nicholas
Cyhoeddwyd: (2004)

Brands and Branding
gan: Brown, Stephen
Cyhoeddwyd: (2016)

Competitive Success
gan: Davis, John A
Cyhoeddwyd: (2010)

From Brand Vision to Brand Evaluation
gan: Chernatony, Leslie de
Cyhoeddwyd: (2006)

Strategic Brand Communication Campaigns
gan: Schultz, Don E.
Cyhoeddwyd: (2001)

Designing Brand Identity : an essential guide for the entire branding team
gan: Wheeler, Alina
Cyhoeddwyd: (2018)

Building strong brands
gan: Aaker, David A.
Cyhoeddwyd: (2010)