AI in marketing, sales and service : how marketers without a data science degree can use AI, big data and bots
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AI in marketing, sales and service : how marketers without a data science degree can use AI, big data and bots

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Bibliographic Details
Main Author: Gentsch Peter
Format: Unknown
Language:English
Published: Switzerland Palgrave Macmillan - Imprint of Springer Nature 2019
Subjects:
Artificial intelligence
Big data
Marketing > Data processing
Marketing research
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Description
Physical Description:xix, 270p.
ISBN:9783319899565

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