Kumar.Ramesh S. (2009). Consumer behavior and branding: Concepts, readings and cases : the Indian context (NA.). Pearson.
Style de citation Chicago (17e éd.)Kumar.Ramesh S. Consumer Behavior and Branding: Concepts, Readings and Cases : The Indian Context. NA. Noida: Pearson, 2009.
Style de citation MLA (9e éd.)Kumar.Ramesh S. Consumer Behavior and Branding: Concepts, Readings and Cases : The Indian Context. NA. Pearson, 2009.
Attention : ces citations peuvent ne pas être correctes à 100%.