Kumar.Ramesh S. (2009). Consumer behavior and branding: Concepts, readings and cases : the Indian context (NA.). Pearson.
Lua i Stíl Chicago (17ú heag.)Kumar.Ramesh S. Consumer Behavior and Branding: Concepts, Readings and Cases : The Indian Context. NA. Noida: Pearson, 2009.
Lua MLA (9ú heag.)Kumar.Ramesh S. Consumer Behavior and Branding: Concepts, Readings and Cases : The Indian Context. NA. Pearson, 2009.
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.