Consumer Behavior:Building Marketing Strategy

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Bibliographic Details
Main Author:	Hawkins,Del I
Other Authors:	Mothersbaugh, David l. Mookerjee,Amit
Format:	Book
Language:	English
Published:	New Delhi McGraw Hill 2010
Edition:	11th
Subjects:	Consumer Behavior:Building Marketing Strategy
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NMIMS SOBA - School of Branding and Advertising -

Holdings details from NMIMS SOBA - School of Branding and Advertising -
Call Number:	658.8342 HAW
Copy	Available Place a Hold