Essentials of Services Marketing
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Essentials of Services Marketing

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Bibliografske podrobnosti
Glavni avtor: Wirtz, Jochen
Drugi avtorji: Lovelock, Christopher; Chatterjee, Jayanta; Das, Gopal
Format: Knjiga
Jezik:angleščina
Izdano: Noida Pearson 2023
Izdaja:3rd
Teme:
Service Industries-Marketing, Customer Services, Marketing
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