Managing Brand Equity: Capitalizing on the Value of a Brand Name

Lignende værker

• MANAGING BRAND EQUITY :CAPITALIZING ON THE VALUE OF A BRAND NAME
  af: AAKER DAVID A
  Udgivet: (1991)
• MANAGING BRAND EQUITY: CAPITALIZING ON THE VALUE OF A BRAND NAME
  af: AAKER DAVID A
  Udgivet: (1991)
• MANAGING BRAND EQUITY:CAPITALIZING ON THE VALUE OF A BRAND NAME
  af: AAKER DAVID A
  Udgivet: (1991)
• Managing Brand Equity : Capitalizing on the value of a brand name
  af: Aaker David A.
  Udgivet: (1991)
• MANAGING BRAND EQUITY
  af: AAKER DAVID
  Udgivet: (1991)