Service Marketing: Integrating Customer Focus Across the Firm

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Библиографические подробности
Главный автор:	Zeirhaml, Valarie A.
Другие авторы:	Bitner, Mary Jo, Gremler, Dwayne D., Pandit, Ajay
Формат:	‌
Язык:	английский
Опубликовано:	Chennai McGraw Hill Education (India) Pvt. Ltd. 2016
Редактирование:	6th ed.
Предметы:	Service industries - Marketing Customer Services - Marketing Service Industries
Метки:	Добавить метку Нет меток, Требуется 1-ая метка записи!

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