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2025-05-13T16:47:44+05:30 DEBUG: VuFindSearch\Backend\Solr\Connector: => GET http://localhost:8983/solr/biblio/select?fl=%2A&wt=json&json.nl=arrarr&q=id%3A%22nmhydkoha.6792%22&qt=morelikethis&rows=5
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Marketing Analytics: Strategic Models and Metrics
Offers marketing students and professionals a practical guide to strategic decision models and marketing metrics. The tools described in the book will aid marketers in making intelligent decisions to drive revenue and results in their organizations.
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| Glavni autor: | |
|---|---|
| Format: | Knjiga |
| Jezik: | engleski |
| Izdano: |
New Jersey
Admiral Press
2016
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| Teme: | |
| Online pristup: | 2025-05-13T16:47:44+05:30 DEBUG: VuFind\ILS\Driver\KohaILSDI: Config Summary: 2025-05-13T16:47:44+05:30 DEBUG: VuFind\ILS\Driver\KohaILSDI: DB Host: 66.29.131.47 2025-05-13T16:47:44+05:30 DEBUG: VuFind\ILS\Driver\KohaILSDI: ILS URL: http://nmhydlibrary.ourlib.in/cgi-bin/koha/ilsdi.pl 2025-05-13T16:47:44+05:30 DEBUG: VuFind\ILS\Driver\KohaILSDI: Locations: 2025-05-13T16:47:44+05:30 DEBUG: VuFind\ILS\Driver\KohaILSDI: Default Location: MAIN |
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MARC
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| 952 | |0 0 |1 0 |2 ddc |4 0 |6 658_830000000000000_SOR |7 0 |9 12043 |a 50008178 |b 50008178 |d 2020-02-20 |e The Book Syndicate Hyderabad |g 3746.25 |l 2 |m 1 |o 658.83 SOR |p J5117 |q 2025-01-16 |r 2024-12-11 15:52:58 |s 2024-12-11 |w 2021-03-10 |y RB | ||
| 999 | |c 6792 |d 6792 | ||
| 020 | |a 9781481900300 | ||
| 082 | |a 658.83 |b SOR | ||
| 100 | |a Sorger, Stephan |9 8019 | ||
| 245 | |a Marketing Analytics: Strategic Models and Metrics | ||
| 260 | |a New Jersey |b Admiral Press |c 2016 | ||
| 300 | |a x, 488 p. | ||
| 520 | |a Offers marketing students and professionals a practical guide to strategic decision models and marketing metrics. The tools described in the book will aid marketers in making intelligent decisions to drive revenue and results in their organizations. | ||
| 650 | |a Marketing - Mathematical Models |9 7122 | ||
| 650 | |a Marketing - Statistical Methods |9 7122 | ||
| 650 | |a Marketing Research |9 7122 | ||