Lal Rajiv. (2010). Marketing Management; Text and Cases. Tata McGraw-Hill.
Chicago (17e ed.) BronvermeldingLal Rajiv. Marketing Management; Text and Cases. New Delhi: Tata McGraw-Hill, 2010.
MLA (9e ed.) BronvermeldingLal Rajiv. Marketing Management; Text and Cases. Tata McGraw-Hill, 2010.
Let op: Deze citaties zijn niet altijd 100% accuraat.