Marketing as strategy : understanding the CEO's agenda for driving growth and innovation
Sábháilte in:
Príomhchruthaitheoir: | Kumar, Nirmalya |
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Formáid: | Anaithnid |
Foilsithe / Cruthaithe: |
Harvard Business School Press
2004
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Eagrán: | 1st |
Clibeanna: |
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Míreanna comhchosúla
Míreanna comhchosúla
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