Marketing Management

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Bibliographic Details
Main Author:	Philip Kotler
Other Authors:	Kevin Lane Keller, Alexander Chernev, Jagdish N. Sheth, G. Shainesh
Format:	Book
Language:	English
Published:	Haryana Pearson 2025
Edition:	17th
Subjects:	Management
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Marketing Management by Philip Kotler

Published 2016

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